Integrate the art of creative expression with the science of marketing and operations
management as you build fashion merchandising skills with a digital emphasis. Using
critical industry software applications, you will learn to present products in a visually
compelling way both online and in-store, analyze and display important data, develop
new product assortments, source products from the global marketplace, measure market
trends, correctly price and reduce items and ensure sustainable bottom-line business
results.
Why fashion merchandising at OSU?
Through course assignments and a required professional internship experience, you will gain valuable work experience prior to graduation, while learning to ensure
stores are well supplied to operate efficiently. Students in this nationally ranked
program have access to cutting-edge technology and graduates possess the skills needed for career opportunities with national brands, manufacturers, product developers and
design firms.
Take advantage of an annual program trip to New York City for industry and alumni
events and interviews at prospective internship sites. We also offer faculty-led,
international travel courses to locations such as London, Paris and Spain.
Prepare for your dream job and gain invaluable experience through required professional internships with companies such as Anthropologie, Ralph Lauren, Target, Steve Madden and others.
Curriculum
We offer industry driven curriculum to ensure our student's success. The major is
shaped and supported by an Advisory board consisting of 21 independent business owners
and corporate leaders from companies such as Leg Apparel, GERBER Technology, Walmart,
Target, VF Corporation and Global Brands. Our faculty have extensive retail experience in the global marketplace.
“The professors’ experience in the industry combined with their knowledge of styling
and visual merchandising as well as textiles and sustainability prepared me to obtain
a job and win a national merchandising award. The summer internship program provided
me real-world experience with internationally known stylist Samantha Brown in New
York City. More than a degree, this program gave me knowledge, experience and the
confidence I needed to start my career.“